Should You Pay For Live Web Statistics?

Woopra, a statistics program that I’ve been using for quite a long time is finally coming out of beta. The Woopra live statistics program, which I reviewed earlier in the year, recently sent it’s Beta users an email warning them that there are less than 36 hours before the official launch. This is a huge chance for Woopra, as in the past year they’ve been letting users “test” their Beta program. I personally love using the program, however, I don’t think it’s an application that I’d pay for. Here’s why……

There are currently programs out there like Google Analytics that are absolutely free of charge. Now Woopra might come up with the defence that their program is unique, providing live statistics, but, I really don’t think that they’re capable of offering Woopra to costumers at a cost. There is simply no need for a costumer to pay for a statistical application when they can get a free one somewhere else. I know that I will be switching back to Google Analytics once they do start charging because of the mere fact that it’s more convenient.

Another argument that could be brought up on Woopra’s side is the fact that there’s no other way for Woopra to be profitable without charging a fee. That isn’t totally true. Sponsorship of the program would bring in huge dollars, and, if they can find other income streams it could prove to be very profitable. An example of this could be having an advertisement constantly showing in the sidebar. I know I would be absolutely fine seeing an advertisement pop up if it’s going to support the company.

I guess what I’m really trying to say is that Woopra needs to keep their program free of charge. It’s just too much of a risky business for them to be making customers pay for statistics that the costumer could use any other program for. If Woopra was able to bring something more unique to the table other than live statistics I may consider changing my opinion. But, for now I believe that Woopra needs to take a look at the broader picture and refrain from charging their cost structure.

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